Every business has a story. Here's ours.

Vibrancy is a words-first marketing and communications boutique.

That means all of our projects involve messaging, content, or communications consulting. You might need one or two words (to name a product), a few hundred (like a video script), or tens of thousands (for a complex website).

As a small shop, we also offer full creative services through our close network of top-quality designers, photographers, videographers, illustrators, and SEO/SEM experts. Ask us to assemble and lead the right team of pros—no more, no less—for a tailored, scalable, cost-effective solution.

Every client gets our closest attention and care because we only work on a few projects at a time.

Who Are You?

Large Enterprise

How we help:

Annual reports, corporate citizenship, diversity, equity & inclusion communications, executive communications

Small Businesses & Start-ups

Let's talk about:

Branding, websites, digital marketing, outsourced communications officer


Contact us for:

Fundraising, annual reports, websites, branding

Agencies & Designers

Need a copywriter?

Partner with us to round out your project team.

Our Team


Sarah Welch DeMayo

Owner & Chief Storyteller

Sarah is an entrepreneur, brand strategist, writer, and creative director with a passion for helping organizations tell great stories. Intensely curious, she spends each day observing the world, pondering how people communicate and why messages succeed or fail. She believes work should be fun and makes every effort to nurture positive, meaningful relationships with her clients.

Sarah has 20 years of business experience and launched Vibrancy in 2012. She sits on the board of directors of the Braintree Chamber of Commerce and holds an M.S. in broadcast journalism from Boston University and a B.A. in social psychology from Tufts University. 

When off the clock, Sarah gets her kicks from gardening, maps, concerts, political news, and swash-buckling through life with her husband and three sons.

Kerry Piccolo

Head of Marketing & Operations

Kerry joined Vibrancy in 2019 with the mission to expand the agency, ensure client satisfaction, and drive marketing excellence. As marketing and operations manager, she is responsible for developing and monitoring marketing projects, developing scalable processes that obtain best practices, and making sure client projects run smoothly.
Since 2015, Kerry has served as a social media coordinator and webmaster for Braintree Public Schools. Earlier in her career, she worked as an account supervisor with Arnold Worldwide.

Kerry has a B.S. in business administration with a major in marketing from Stonehill College, and she is certified in email marketing and content marketing from Hubspot.

She is a mother of two, and in her free time enjoys wine night with her neighborhood book club and sweating it out at the gym.